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Assertiveness Skills for Leaders

Karla Brandau is Keynote Speaker at Ijona Skills. She is a leading authority on leadership for a more productive workforce. She has educated managers with her proven leadership systems in companies such as Motorola, Coca-Cola Enterprises, Panasonic, and BYD America. Over 85% of the organizations who hire her, invite her back for repeat engagements. Karla is a Certified Speaking Professional (CSP) which is an earned designation given by the National Speakers Association. Only 8% of their membership has received this designation. She graduated cum laude from Brigham Young University with a Bache........

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This Webinar qualifies for a recertification credit hour that may be counted toward SHRM-CP and SHRM-SCP recertification from SHRM.
This Lecture contains 1 credit.


The proper amount of assertiveness can earn you respect, decrease confrontation, and increase the effectiveness of delegation. The definition of assertiveness is communicating your needs, wants and opinions to others in a direct and tactful way then listening to and being receptive to their needs and opinions. Being assertive is not being confrontational or aggressive. 

In this webinar, you will gain a better understanding of how assertiveness helps managers improve one-on-one conversations, obtain better meeting results, and move the team toward increased results with assertiveness skills. 

The benefits include standing up for yourself, replacing uncertainty and apprehension with belief in your abilities as you create an authentic and authoritative presence when interacting with your employees and coworkers. 
The information is systematized in logical and natural steps that give you real help--not just theoretical rhetoric.
Sign up today and overcome self-doubt with confidence. You will become a charismatic leader.  

Why should you attend?

If you are a success-minded individual, assertiveness is a must-have skill. Every workplace has extroverted and introverted personalities. Assertiveness gives you the skills to deal with both types in a confident, calm self-assured manner. 

If you lack assertiveness, extroverted, dominant individuals may make you their doormat. Have you experienced this. Avoid it by learning assertiveness skills. 

Conflict is also inherent to working together. Conflict ranges from huge decisions such as where to build a new manufacturing plant or what software to buy to simple decisions like where we should go for lunch and what hotel we want to book for the holiday party. When you express your preferences assertively, people listen. 

Assertiveness skills also help you resolve the conflict between team members. If you, as a manager fail to resolve conflicts, bad attitudes fester and a toxic environment is created. Morale slips in the organization and the best workers end up leaving for greener pastures on the other side of the fence. 

As we progress through this webinar, you'll gain communication, confrontation, and assertiveness skills that will give you confidence in your abilities to interface with and lead a variety of people. The only thing I can't do for you on this topic is practice with you, for assertive language and thought processes take practice. So plan to find a buddy and work on the skills during lunch. You'll be amazed at the results.

Areas Covered in the Session:

Understanding Assertiveness -What is it. How do you become more assertive. 
  • Define assertiveness
  • Differentiate between assertiveness, passivity and aggressive response styles
  • Choose assertiveness techniques in confrontational conversations
  • Understand the personality factor in assertiveness, passivity and aggression
Gaining Personal Power Through Assertiveness 
  • Make requests of others without fear and trepidation
  • Say "no" when appropriate
  • Negotiate diplomatically
  • Exert influence on others without being coercive or manipulative
  • Cope with criticism, anger and guilt
  • Differentiate assertive, passive and aggressive communication skills
Assertiveness and Workplace Conflict
  • Handle conflict with strength and decisiveness
  • Learn the stages of conflict and de-escalation techniques
  • Gain the skill to use positive and assertive confrontation skills
  • Be assertive when describing consequences
  • Set up a process for documenting objective, and factual Information versus subjective statements
  • Learn how to monitor emotional states
  • Practice active listening and reflection techniques
  • Enter confrontations with an open mind and willingness to see different viewpoints
The instruction enables you to use your personal power to maneuver through chaotic and problematic 21st century office work environments.

Who can Benefit:

Anyone who uses Microsoft Outlook, particularly those who are having trouble getting everything done and feeling stressed out. Titles include: 
  • Team leaders
  • Office Managers
  • Project managers
  • Executives
  • Sales managers
  • Customer service managers
  • Directors
  • Assistant directors
  • Marketing managers
  • Account managers
  • Business development managers
  • Finance directors
  • HR directors
Webinar Id: ISSKB0015

Duration: 60 mins

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